KARIUS.
Guatemala / working worldwide
/
Book a discovery call2026 / 01

✳Visual direction · motion · digital

FUELINGVISUAL WORLDS

I turn ideas into visual worlds that move people, brands and culture forward.

Start a project↗Explore selected work↓
INDEPENDENT CREATIVE PRACTICE01 / 01
↓Scroll to enterDESIGN · MOTION · WEB · AI SYSTEMS

✳Selected work / 01

A practice built around momentum.

I help artists, brands and ambitious teams turn loose ideas into visual systems people remember.

Promesas 2026 · Chesapeake, Virginia

A visual identity and motion content system for a live event built around promises, belief and a room full of movement.

  • Event identity
  • Motion content
  • Campaign system

✳What I can build with you / 02

Not a menu of deliverables. A creative partner for the whole move.

01

Visual direction

Identity systems, campaign worlds and the visual decisions that give an idea a point of view.

Brand · Campaign · Art direction↗
02

Motion systems

Launch films, social motion and live-screen language designed as a repeatable system — not a one-off.

Video · Social · Live↗
03

Web experiences

Portfolio sites, creative launches and digital homes that make a service feel worth choosing.

UX · Design · Build↗
04

Creative systems

AI-assisted workflows and content engines that keep strong creative work moving after the first idea.

AI · Workflow · Content↗

✳The way we work

From signal to system.

  1. 01

    Frame the signal

    We find the real message, tension and audience before making anything.

  2. 02

    Build the visual world

    Direction becomes a visual system with enough range to move across formats.

  3. 03

    Put it in motion

    We produce, refine and release work designed to live in the places people actually look.

✳Open experiments / 03

K / 03

KariusBuilds

A public lab for sharper sites, creative automation and useful AI workflows.

Explore the lab ↗

✳In development / 04

CE / BETA

Content Engine

A practical creative operating system — from raw brief to publish-ready content.

Follow the system ↗

✳About the practice / 05

Craft first. Technology when it creates an advantage.

I’m Luis Aguirre: designer, art director and motion editor with 10+ years in visual communication and 5 years in video. Karius brings my independent practice, Studio3 experience and Codigo21 experiments into one place.

10+ years visual communication5 years video + motion3 practices in one place